The Web in Greece

Recently there has been a very interesting research in Greece which revealed among others the percentage of Greek people using the Web and the intention of the rest to use it in the future.

The research held by the greek Institute of Communication and the greek department of the European Youth organism.

I am going to present only two charts which reveal the main conclusions of the research. The first charts depicts the percentage of Greek people who use the Web through time from 2001 to 2006 and the relevant percentage of people who are willing to use it in the future.

The second chart shows people’s intention to use the Web through time in details.

My conclusions? Greeks do not care that much about the Web. Five years ago we almost had no idea about this tool (16,6% users). It comes absolutely normal the fact that many people still think of the Web as a waste of time or as a trend of the youth.

The second charm is even more disappointing. It seems that we are fed up with this useless nonsense. What more to say?

How greek business are going to treat these charts? By stopping investing in the Web probably. However no business in Greece (and probably noone) can put to sleep the dynamics of the Web. It would be at least stupid to think so when giants like R. Murdoch does invest in the Web by acquiring His Space for example.

Here they are the detailed results of the research (unfortunately only in Greek).